Why use TechValidate to create Thought Leadership content?
To collect industry trends and technology adoption data from your customers.
This type of content provides tangible evidence of market direction and adds credence to thought leadership content produced by the marketing department.
For example, Limelight published strong evidence on the security concerns around content delivery that was in a press release, on their website, and in their thought-leadership communications.
SnapLogic ran a project with the goal of creating statistical evidence to support a press release and other materials about business and technical drivers and barriers for SaaS and cloud analytics adoption.
Download the attached docs for example questionnaires to create customer sourced research on industry trends and technology adoption.